BP Marine and Castrol combine product ranges
The group says that the decision will create a single product and service portfolio that will provide greater simplicity and efficiency for customers. It adds that the transition has been in progress for over two years, beginning with the gradual migration of ancillary products from BP to Castrol. In the next few months the mainstream BP marine lubricant products and services will be moved over to their Castrol equivalents.
During the transition period, BP customers will start to receive Castrol main grade products in place of their previous BP grades. Both product ranges have the same OEM approvals and offer equivalent quality and performance. The Castrol products are fully compatible and miscible with corresponding BP lubricants. The revision means that existing BP customers will have access to all Castrol ancillary products including BioRange. At the same time, BP Enercare services will be transitioned to Castrol Caremax. This will not affect service or historical data and BP customers will be able to continue using current test kits and sample bottles. There will be some adjustments to customer services locations and account teams to reflect the changes but ordering processes will remain the same. The company adds that there will be no impact on pricing as the Castrol and BP price lists are fully aligned.
Jonathan Hutchinson, Castrol marine marketing director said: “Consolidating BP’s marine lubricants offering under the Castrol brand is just one example of our ongoing aim to continuously offer our customers greater value and efficiency. As part of BP, Castrol provides the same best in class offering, global reach and technical support. The main change is simply the name under which products and services are supplied. The Castrol brand is already recognised by marine customers in over 820 ports and in 82 countries worldwide and has built a reputation over 100 years that is synonymous with first-class service and innovation.”